Home>Knowledge Base>Analytics>How to measure Pipeline Health & export data

How to measure Pipeline Health & export data

Calendar icon marking the date this article was publishedMay 12, 2026
Clock icon marking how long this article takes to read5 min read

Pipeline Health & Efficiency

The bottom section tracks the quality and quantity of your lead pool, helping you evaluate volume and efficiency across your pipeline.

  • Potential: Best practice is to send around 20–25 connection requests per day per profile. This metric reflects the number of requests sent compared to your total available potential within the selected period.
  • Review Rate: This graph shows the efficiency of your review process, indicating how many suggested prospects have been reviewed during the selected time frame (e.g., 99% reviewed).
  • Approval Rate: Breaks down the decisions made on prospects, showing the percentage Approved, Monitored, or Denied. If you want to learn more about what each prospect status means, refer to the complete guide.
  • Top Denial Reasons: A bar chart that categorizes why prospects were rejected (e.g., wrong Title, Industry, or Competitor), providing insights to refine your targeting criteria.
Analytics page showing potential, review rate, approval rate and the top denial reasons

Export Data

The Export to CSV button, located in the top-right corner, downloads a CSV containing prospects with a ‘Sent’ status that match your currently applied filters. This is useful for CRM logging or offline performance analysis.

Analytics page with the Export button highlighted, above the connected, replied, interested and booked counters

Related Articles

Ready to ensure your reports reflect reality? Now that you know how to interpret your performance metrics, read our guide on How to override funnel statuses to learn how to adjust prospect status when the data needs a correction manually.

‍

Sign up for Updates

Get the playbook on outbound that actually converts.

We care about data. Check out our privacy policy.

Thank you!
Your submission has been received!
Oops! Something went wrong while submitting the form.
Line illustration of a spear on a coral background, beside the newsletter signup

Turn Triggers Into Pipeline

With Spear, companies leverage trigger-based outbound to craft a quality-driven GTM motion that actually books meetings.

Illustration of a person holding a spear on a hilltop path at sunriseIllustration of a person holding a spear on a hilltop path at sunrise