Spear Works Seamlessly With the Tools You Already Use

Instantly connect Spear to your CRM, calendar, communication tools, and outreach platforms. No data silos. No manual exports. Prospects flow seamlessly from trigger detection to booked meetings without you lifting a finger.

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How it works

Two-way sync between Spear and a HubSpot or Salesforce CRM

CRM – HubSpot & Salesforce

Native two-way sync keeps your CRM and Spear in perfect alignment. Automatically push prospects into your CRM when they hit key funnel stages, sync status updates in real time, and exclude closed-won deals or active customers to avoid internal conflicts.

RB2B visitor tracking feeding identified website visitors into Spear

Visitor Tracking – RB2B

Turn anonymous website traffic into outbound leads. RB2B identifies visitors and sends them to Spear, which filters for ICP matches and automatically creates prospects. A dedicated "Website Visitors" campaign engages them immediately while intent is hot.

Spear connected to other applications through a Zapier workflow

Workflow Automation – Zapier

Connect Spear to 5,000+ apps like Google Sheets, Gmail, and Airtable. Set triggers (e.g., "New Approved Prospect") to initiate actions in other tools – add rows to spreadsheets, send notifications, update databases, or create tasks.

Spear prospect notifications arriving in a Slack workspace

Communication – Slack

Get real-time notifications for daily prospect suggestions and website visitor alerts directly in your workspace. Your dedicated Slack channel with your Spear Customer Manager also handles onboarding, account list sharing, and ongoing support.

FAQs

Contact us if you have any other questions.

Spear monitors integration health and alerts you immediately if a connection drops. Most issues (like expired OAuth tokens) can be resolved by re-authenticating in under a minute. Your Customer Success Manager is also available via Slack to troubleshoot any integration issues quickly.

Most integrations take under 2 minutes. CRM and calendar connections are plug-and-play with OAuth authentication. Zapier requires slightly more configuration depending on your workflow, but Spear provides step-by-step setup guides. Your Customer Success Manager can also walk you through any integration during onboarding.

No. Spear's CRM integration is designed to sync cleanly without creating duplicates. You control when prospects are pushed to your CRM (e.g., only after they reply or book a meeting) and can map Spear fields to specific CRM fields. Automated exclusion lists also prevent conflicts by filtering out closed-won deals or active customers.

Yes. The RB2B integration automatically creates a separate "Website Visitors" campaign, so you can track performance independently. Calendar links also include UTM parameters, making it easy to attribute meeting sources in your CRM or analytics tools.