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How to Set Up a LinkedIn Sales Navigator Campaign

Calendar icon marking the date this article was publishedMay 12, 2026
Clock icon marking how long this article takes to read5 min read

Overview Spear now supports LinkedIn Sales Navigator (LSN) URL searches as an alternative to the standard ICP-based search when creating campaigns. As LinkedIn updates the search results over time, new matching prospects are automatically added to your campaign.

Step 1 — Create a new campaign

Go to Campaigns → + New Campaign.

Campaigns list with the New campaign button in the top right highlighted

Step 2 — Select New prospects → click Create campaign.

Choose campaign type dialog with the New prospects option highlighted

Step 3— Campaign Settings

  • Enter a Campaign name and select your Campaign language.
  • Under Campaign type, select Standard campaign.
New campaign wizard on the campaign settings step, prompting to choose a campaign type

Step 4 — Choose your Search criteria

  • On the right side, select LinkedIn Sales Navigator URL.

"Use your existing Sales Navigator search URL to find the most relevant prospects for you."

New campaign wizard with the search criteria options, and the LinkedIn Sales Navigator URL option highlighted

Valid URLs:

  • LinkedIn Sales Navigator search URL
  • LinkedIn Sales Navigator leads list URL
  • Regular LinkedIn search URL

Step 5 — Complete Prospect source and Sequence Same setup as any standard campaign.

⚠️ If you select Tailored Message → the prospect is created as Monitored first, then the system searches for a matching trigger before sending.

Note An active LinkedIn Sales Navigator account is required to use this feature.

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