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How do I use the Influencer Trigger? (MA)

Calendar icon marking the date this article was publishedMay 12, 2026
Clock icon marking how long this article takes to read5 min read

The Influencer Trigger lets you target prospects who engage with specific LinkedIn profiles or company pages — turning their audience into your pipeline.

Two trigger types

TriggerWhat it monitorsInfluencer – Profile PostsEngagement on a specific person's LinkedIn postsInfluencer – Company PostsEngagement on a specific company's LinkedIn page posts

How to set it up

  1. Go to Triggers in your Spear dashboard
  2. Select Influencer – Profile Posts or Influencer – Company Posts
  3. Paste the LinkedIn URL of the profile or company page
  4. Save — the platform will monitor engagement with their posts automatically
Triggers library with the LinkedIn influencer and company post triggers highlighted among the personalized triggers

Tips for best results

  • Pick accounts with high engagement (lots of likes/comments)
  • Choose competitors, partners, or industry leaders
  • Make sure the audience engaging with those posts fits your ICP

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Turn Triggers Into Pipeline

With Spear, companies leverage trigger-based outbound to craft a quality-driven GTM motion that actually books meetings.

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