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How do I use the Influencer Trigger? (MA)

May 12, 2026
5 min read

The Influencer Trigger lets you target prospects who engage with specific LinkedIn profiles or company pages — turning their audience into your pipeline.

Two trigger types

TriggerWhat it monitorsInfluencer – Profile PostsEngagement on a specific person's LinkedIn postsInfluencer – Company PostsEngagement on a specific company's LinkedIn page posts

How to set it up

  1. Go to Triggers in your Spear dashboard
  2. Select Influencer – Profile Posts or Influencer – Company Posts
  3. Paste the LinkedIn URL of the profile or company page
  4. Save — the platform will monitor engagement with their posts automatically

Tips for best results

  • Pick accounts with high engagement (lots of likes/comments)
  • Choose competitors, partners, or industry leaders
  • Make sure the audience engaging with those posts fits your ICP

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Turn Triggers Into Pipeline

With Spear, companies leverage trigger-based outbound to craft a quality-driven GTM motion that actually books meetings.