Event Speaker

A prospect speaking at a conference just told you their priorities, their audience, and exactly where they'll be.

How it works

Conference speakers are self-selected thought leaders. They're visible, they're open to conversations, and their topic tells you exactly what they care about right now. Speaking at an event is one of the strongest intent signals in B2B — it combines professional visibility with a clear content hook for outreach.

Step 1

We monitor event programs

Spear monitors event websites, LinkedIn event announcements, and conference programs for speakers that match your ICP — before the event happens.

Event website monitoring
LinkedIn event announcements
Conference program tracking

Step 2

You get instant alerts

When an ICP-matched speaker is detected, you receive the event name, date, talk topic, and their full profile — giving you time to reach out while they're preparing and thinking about the subject.

Event name and date
Talk topic and context
Full speaker profile

Who to target

C-level or VP speaking on a topic directly related to your solution
Director-level speakers at companies in your ICP
Repeat speakers — actively building a public profile, highly reachable

1–2 weeks before the event

Before is better than after. Pre-event outreach catches them while they're preparing and thinking about the topic.

Hi [Name], saw you're speaking at [event] on [topic] — that's a subject we think about a lot at Spear. Would love to connect before or during the event. We work with teams tackling exactly that challenge and I think there's a real conversation to be had. Worth 15 minutes?