What are the ICP Filters in Spear? (MA)

ICP filters are the parameters defined within each campaign. They determine which companies and prospects Samplead will suggest based on your target profile.

Samplead uses these filters to:

• Identify relevant companies
• Match the right prospects within those companies
• Prioritize prospects based on strong triggers
• Automatically exclude irrelevant segments

⚠️ Prerequisite: At least one campaign must be created before setting up filters.

💡 Note: Not all filters are required. Start broad and refine as Samplead learns from your approvals and denials.

1.  Company-level filters

FilterWhat it doesCompany LookalikesTargets companies similar to your best customersCompany HeadcountSets min/max number of employeesHeadquarters LocationFilters by where the company is basedIndustry TagsIncludes or excludes specific industriesAnnual RevenueTargets companies within a revenue rangeCompany DomainsTargets specific companies by domainTechnologiesFilters by tech stack usedDepartment SizeTargets by size of a specific departmentKeywordsMatches companies associated with specific termsFundingFilters by funding rounds or VC investmentWebsite TrafficFilters by traffic volumeE-commerceTargets e-commerce companies specificallyYear FoundedFilters by company ageLocation CountFilters by number of offices/locationsMobile AppsTargets companies with published mobile appsOverride Company DomainWhen importing a company list, activating this ignores all other company-level filters for that list

Prospect-level filters

FilterWhat it doesJob TitleDefines target titles (e.g. CISO, VP Security)SeniorityFilters by level (Manager, Director, VP, C-level)Decision MakerPrioritizes prospects with decision-making authorityProspect LocationFilters by the prospect's personal locationProspect DepartmentTargets by department (Security, IT, Finance, etc.)Job ExperienceFilters by years of experienceProfile DescriptionTargets prospects whose bio includes specific termsStarted Position AfterFilters prospects who recently started a new role

Related Articles

• How to access and modify campaign filters
• ICPPC Scoring Explained
• Help, ICP too limited — what does this mean?

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